Privacy Policy
Effective date: 10/12/2025
We believe in transparency and accountability. This policy describes how we process personal data, the legal bases we rely on, and the controls you have to manage your information. It complements our Terms of Service and applies to visitors of this marketing site and prospective customers.
1. Introduction
This Privacy Policy explains how Apitide UK Limited ("Apitide", "we", "us") collects, processes, and protects personal data when you visit our marketing site, request information, or engage with our products and services.
We operate in accordance with the UK General Data Protection Regulation (UK GDPR), the EU GDPR, and other applicable privacy laws.
2. Personal data we collect
We only collect the data required to communicate with you and deliver our services. This includes contact details you provide via forms, usage data from your interactions with our site, support conversations, and technical telemetry that helps us maintain a secure service.
We do not purchase or sell third-party data.
3. How and why we use data
Your data is processed to respond to enquiries, provide product updates, secure the platform, measure aggregate analytics, and fulfil our contractual or legal obligations.
We rely on consent, legitimate interest, and contractual necessity as lawful bases depending on the activity.
4. Data retention and storage
Personal data is retained only for as long as necessary to deliver the purpose for which it was collected.
We apply encryption in transit and at rest, maintain strict access controls, and host data in ISO 27001-certified data centres located within the United Kingdom and European Union.
5. International transfers
Where we transfer personal data outside the UK or EU, we implement appropriate safeguards such as Standard Contractual Clauses or rely on adequacy decisions to ensure an equivalent level of protection.
6. Your GDPR rights
You have the right to request access to, rectification or erasure of your personal data, to restrict or object to processing, to data portability, and to withdraw consent at any time.
You also have the right to lodge a complaint with the UK Information Commissioner's Office or your local supervisory authority.
7. Cookies and tracking
We use essential cookies to keep the site secure and remember your consent preferences.
Optional analytics cookies are only activated after you provide consent via our cookie banner. You can update your cookie preferences at any time by clearing the consent cookie or contacting us.
8. Third-party processors
We engage carefully vetted sub-processors for infrastructure, analytics, and support.
Each vendor is contractually bound to implement appropriate security measures and process data only under our instruction.
9. Contact and DPO
For privacy enquiries or to exercise your rights, contact our Data Protection Officer at privacy@apitide.io.
10. Policy updates
We may update this notice to reflect regulatory changes or improvements to our practices.
Material updates will be communicated via email or highlighted on this page. The effective date of this policy is shown below.
Need to exercise your rights?
Email us at privacy@apitide.io with the subject line "Data Request" and we will respond within one month in accordance with GDPR Article 12.